• ₹ 199.00

Organised retail has over 4.2 million front end retail staff and over 42 million in the unorganised sector. 70% of retail front end staff are not trained to use Retail Terminologies. This book will serve as their BIBLE for Retail Terminologies and help them to read and understand each of the 350 Plus terminologies in 30 days.

About the Author: Dr.N.V.R.Nathan has been working on women empowerment and is awarded the Bharat Gaurav Award & SAMAJASHRI award. He was formerly General Manager Shoppers Stop and has over 38 years of experience including being the Director of National Institute of Fashion Technology Hyderabad & Chennai.

Suma Mollera Appachu is a textile graduate and has been working in retail sector for over 10 years. She is also an Assessor for Retail Training under NSDC.


  • Paperback: 52 pages
  • Publisher: White Falcon Publishing; 1 edition (2020)
  • Author: Dr. N.V.R.Nathan and Suma Appachu Mollera
  • ISBN-13: 9789389530957
  • Product Dimensions:  12.7 x 1 x 20.3 cm

Indian Edition available on:


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