A Study of Customer Satisfaction Regarding Services in Post Offices in Selected Cities of NCR
The thesis titled ‘A study of Customer Satisfaction Regarding services in Post Offices in Selected Cities of NCR’ has been focused on finding out the factors which have direct impact on satisfaction of customer regarding services provided by Post Offices. As India Post is only organization which provides Postal Services, banking services and insurance services under one roof, so researcher concentrate not only her study on Post Offices but also tried to make a comparative study of Postal mail services with courier services, Postal Banking services with Banks & insurance services provided by India Post with LIC & Private Organizations to identify the problems related to the operations of Post Offices from customer’s point of view.
In the present study Researcher has find out different factors which either motivate or demotivate customers from services provided by Post Offices. For Post Offices there is no alternative than to leverage its infrastructure, trust and related services into a much larger role in e-commerce and e-government. To be successful in competition with other (private) competitors, it must be ready to offer high-quality IT-related services. More awareness must be created among the people about the schemes introduced and reach of the schemes must be checked. This will also represent a significant growth opportunity for India Post beyond its current business base. The past of India Post in liberalized Indian economy has been phenomenally good and future also promises a vivid picture.
About the Author: Dr. Nidhi Gupta is currently working as faculty in Dept. of Commerce & Management in Pt. J. L. N. Govt .P. G. College, Faridabad. She is Mcom, MBA, Ph.D . She is UGC NET qualified in both Commerce & Management. She is having work experience of 8+ years in teaching and research. Previously she was associated with S.S.B.T Gurgaon & Aggarwal College, Ballabgarh as a lecturer.
She is also associated with IGNOU as a academic counsellor. She has published nine research papers in various renowned International Journals. She has presented ten research papers in National as well as international seminars & conferences. She was awarded with best research paper award in International Conference. Both U.G & P.G students also working on different projects under her guidance. She is life member of All India Commerce Association.
- Paperback: 224 pages
- Publisher: White Falcon Publishing ; 1 edition (2019)
- Author: Dr. Nidhi Gupta
- ISBN-13: 9789389085433
- Product Dimensions: 8.27 x 0.5 x 11.69 inch
Indian Edition available on: